If you login to your Google My Business account, you will see in your dashboard a performance card. Honestly, I thought this card has been around for some time, but Marissa Nordahl, Community Manager, Google My Business, said in a Google My Business Help thread that they launched this just recently.
Here is what it looks like:
Marissa said “The Performance Card provides a summary of your business’s reach and engagement on Google.” “On this card is displayed how many views, searches, and actions you’ve received over the past 28 days from the Home tab. The last 3 days aren’t included in the card,” she added.
Here are the metrics included:
Views: Highlights the surfaces where your business’s views take place, like Search and Maps.
Searches: Shows the breakdown of your business’s direct and discovery search traffic.
Actions: Highlights the most common actions when viewing your business (e.g. clicks to site, direction requests, and click to call).
Did you see this card before? Am I crazy for thinking I’ve seen this for a while?
Forum discussion at Google My Business Help.
Update: Most people I’ve asked have been saying nothing is new here.
I asked myself the same question when I read the announcement. I don’t know what’s new about it.
— Sergey Alakov (@sergey_alakov) June 26, 2018