69% of local (near me) searches are being made on smartphones…

Please Notes: These Results Are For Smartphone Devices.

According to the survey, this was the hierarchy of near me query categories:

• Local Food — 84 percent
• Local Entertainment — 56 percent
• Local Banking — 50 percent
• Local Apparel — 41 percent
• Local Persona care — 38 percent

 For retail-specific lookups, smartphone shoppers were doing the following:

• Product research — 63 percent
• Price comparisons — 62 percent
• Search for coupons/deals — 56 percent
• Store hours — 54 percent
• Store locations — 52 percent

 In terms of this retail search category, mobile consumers were looking for:

• Specific store/retailer — 48 percent
• Product category nearby — 29 percent
• Specific brand nearby — 23 percent
• Specific store/retailer — 48 percent
• Product category nearby — 29 percent
• Specific brand nearby — 23 percent

Here’s what you can do to take advantage of this trend and rank on page for “Near Me” phrases.

Take the “Key Phrase” (Near Me + Chiropractor) or whichever niche your client is in.

Create individual pages with “NEAR ME” in the headline of all your pages.  Make sure those

pages are 100% mobile friendly.