Someone asked me if it was true that it takes around three months for Google to assign value to a link. The interesting thing about the recent patents and updates to patents is that they explain a way to efficiently accomplish these mind boggling calculations. Those kinds of research papers...
Month: May 2018
Google Brings ‘Optimize’ Integration to New AdWords Experience by @MattGSouthern
Google’s latest edition to the new AdWords experience is integration with Optimize, the company’s visual editor for landing pages. Optimize and AdWords integration has been available since last October, but until now has not been available as part of the new AdWords experience....
How to Explode Traffic with the Right Content
“Content is king” is a phrase that gets bandied around the web an awful lot. I’ve written before about how content is no good without promotion, and I stand by that. But if you do promotion right and have a relatively established website, there are a few things you can do with your content...
Augmented Reality Marketing: Moving From Gimmick to Strategy by @jes_scholz
Augmented reality (AR), best characterized by a real-time blending of virtual objects into real-world settings, is no longer science fiction. Now accessible by most smartphone cameras, AR has made the move to the mainstream. And brands have taken notice. Deloitte identified that almost 90 percent...
Google Asks For Photo Of Business Hours
Ben Fisher noticed and posted on Twitter that if you try to edit a business's hours in Google search under the local knowledge panel, it will ask you to submit a photo or scan of the business hours. Google asks you to "take a close-up photo that clearly shows the hours for Google to scan." Google...
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