Google Mobile Search Tests New Design For Did You Mean

Paul Shapiro posted on Twitter a screen shot of Google mobile search results showing a new design for the “did you mean” feature. Normally, the did you mean is just another blue link but here it is in the form of a box that explains other variations of the search results you can get if you click on it.
Here is the screen shot from Paul:

I’ve personally never seen this look and of course, the query [saw], can mean multiple things. As the movie knowledge box comes up, I guess Google is trying to give the searcher more options.
Personally, I cannot replicate this feature on mobile or desktop Google search, can you?
Forum discussion at Twitter.

Google Halloween Zombie Apocalypse

I’ve been seeing many Googlers dressed up for Halloween in my various sources for the Search Picture of the Day, but this one is so far the best. A bunch of Googlers at the European office are dressed up together as zombies for the apocalypse. They got chain saws, masks, helmets, claws and much much more. Even the background is all dressed up.
This was posted on Instagram and they wrote “Welcome to Apocalypse! #halloween #halloweencostume #dublin #googleoffice #postapocalyptic #zombie #keepout”
This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.

Daily Search Forum Recap: October 27, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Other Great Search Forum Threads:
Twitter Beats Estimates With $590 Million Sales, WebmasterWorld
@ryonflack @methode If *you’re* embedding them on your pages, who is in control of your page’s speed? ;-), John Mueller on Twitter
Alphabet Q3 Revenue $27.8 billion, up 24pct, WebmasterWorld
Facebook and WhatsApp to Face EU Investigation Over Data Sharing, WebmasterWorld
Improving the technology behind our monetization icons, YouTube Help
Microsoft Q1 Reports $24.5 Billion Revenue up 12pct, WebmasterWorld
Search Analytics for Sheets now works with property sets, yay! https://t.co/8p9eTKCTl1 https://t.co/GGpVVEzk9E, Mihai Aperghis on Twitter
Twitter Reports 4pct Increase in MAUs to 330 Million, WebmasterWorld
Yellow monetization icons – more info and resources!, YouTube Help

Search Buzz Video Recap: Google Search Update, Mobile First Rollout, More Search Console Data & More

Google might be rolling out a new search ranking algorithm change now, we will keep watching it. Google said the mobile first index is live for a few sites but will never stop rolling out. Google does push this mobile first index live on the host level, not the page by page level. Google probably will launch the year worth of data with the Google Search Console beta release. Google said pruning content never really helped with Panda. Google said save working on duplicate content issues for a rainy day. Don’t serve soft 404 pages for malware fixes. Google measures reserver response time in milliseconds. Google is pushing out the people also ask box more widely now. Google said don’t use the link report tool for real time monitoring. Google launched the book a room button in the local panel. Google seems to be rolling out the Q&A feature on desktop. Google has integrated booking partners into Google My Business, Google local now shows “inside this place.” Google AdWords announced new Showcase shopping ads for the holidays. Google will share revenue with news publishers, some say as much as 30%. That was this past week in search at the Search Engine Roundtable.
Make sure to subscribe to our video feed or subscribe directly on iTunes to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:
[embedded content] For the original iTunes version, click here.
Search Topics of Discussion:
Please do subscribe via iTunes or on your favorite RSS reader. Don’t forget to comment below with the right answer and good luck!
This post was scheduled to go live today but was written earlier – I am currently offline today.

Google Search Algorithm & Ranking Update Brewing?

Over the past 24-48 hours there has been an uptick in chatter across social media, the SEO communities and the forum threads around Google ranking and search results shifts. In fact, it has been pretty volatile over the past couple of months based on our reporting. But there seems to have been something going on, maybe a test, maybe the beginnings of a roll out in the past day or so.
The ongoing WebmasterWorld thread has chatter of course, here is some of it:

Not sure what’s wrong today but I am not able to rank one of my new articles, I have several articles on that news topic and in past they ranked on first page in just 2-3 hours after publishing. Its been 17 hours since I published the 700 words article and I cannot see it anywhere! All old articles.

We are seeing quite wild swings across all sites. I know there are quite a lot of these predictions around here these days, and yes i do appreciate that updates are happening almost all the time (thank you very much) but this does look like some sort of “larger than a normal day” type update.

I am seeing some huge SERP fluctuations today for Google UK. For all of the many brand keywords which I used to rank top 10 for I am now pushed to 2nd or 3rd page.

I checked the Google tracking tools and some of them are showing big swings as well, not all but tools like Mozcast and Accuranker are showing huge swings, while others show small changes or none. Here are the graphs from all of them this morning:

Sorry, temps for today and yesterday are mostly due to a glitch. We’re fixing the feature data now, but temps will take a day.
— MozCast (@mozcast) October 27, 2017

SERP Metrics:


Cognitive SEO:


Advanced Web Rankings:

SEM Rush:

Have you noticed changes in your rankings and Google traffic in the past couple of days?
Forum discussion at WebmasterWorld.

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