Daily Search Forum Recap: November 30, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Google: We Do Not Use Time To First Byte For Search RankingsGoogle’s John Mueller said on Twitter that time to first byte, as a page speed metric, is not used at all by Google in search or search rankings. John said “AFAIK we currently don’t use TTFB for anything in search/ranking…
Google Adds Donate Button To Google For Nonprofits In SearchGoogle announced that they have added a “Donate” button to some non profits in their knowledge cards in the search results. The donate button lets searchers quickly give to the charity they searched for…
Direct Link To Write A Google Local Review For Your BusinessDo you want to provide an easy way for your customers to quickly drop a review for your business on Google Maps…
View All Google Posts On DesktopPreviously, the only way to see a company’s Google Posts, all of them…
New Audiobooks In The Google Book Knowledge CardsNow if you search on your mobile device for a book, if there is an audio version of that book, let’s say on Audible, Google will let you click on that as an option to get the book…
Alan Bleiweiss – The Search Community Honors YouThis is part of the say something nice about an SEO/SEM series – feel free to nominate someone over here. Alan Bleiweiss, who has been in the internet marketing space since the mid-90s, is the next individual we would like to take the time to honor…
Google Brain Light FixturesHere is a photo of a game room in the Google Dublin office showing off a pool table, fancy carpet and very interesting light fixture covers/shades. They look like they are in the form of a brain? M
Other Great Search Forum Threads:

Google Paris Earthy Lobby

Huseyin Savas from Google posted a picture of an area at the Google Paris office. Check out how earthy that office looks. You can the Google logo mounted in the setting of a garden with the Os using old fashion wheels. You got mushrooms growing out of control. Flowers, leaves, grass and more all inside. Then outside, you see this cow standing there.
Fun look.
This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.

Google: We Do Not Use Time To First Byte For Search Rankings

Google’s John Mueller said on Twitter that time to first byte, as a page speed metric, is not used at all by Google in search or search rankings. John said “AFAIK we currently don’t use TTFB for anything in search/ranking.” “It can be a good proxy for user-facing speed, but like other metrics, don’t blindly focus on it,” he added.
Time to first byte (TTFB) is a measurement used as an indication of the responsiveness of a web server or other network resource. TTFB measures the duration from the user or client making an HTTP request to the first byte of the page being received by the client’s browser.
Again, page speed is one of those things that many webmasters and SEOs obsess about. But most of them obsess about them because of rankings in Google. To see a negative ranking factor for site speed, your site has to be really really slow. I am not saying you should not be concerned with site speed, you should, it has huge influence on conversion metrics. But from a Google ranking perspective, chill out.

AFAIK we currently don’t use TTFB for anything in search/ranking. It can be a good proxy for user-facing speed, but like other metrics, don’t blindly focus on it.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) November 30, 2017
Forum discussion at Twitter.

Daily Search Forum Recap: November 29, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Google Trends Adds News, Shopping, Images & YouTube As SourcesThe other day, Google announced that they are adding more sources of data to Google Trends. So now instead of just web search data, Google will pull in data from News, Shopping, Images and YouTube…
Google To Review Obscure Search Results Showing More Ads Than Organic ResultsFor years Google has sometimes, for very obscure and restrictive queries…
New Google Finance Has Launched, Dropping The Portfolio FeatureGoogle announced yesterday, and it is finally now rolled out to searchers, that the new Google Finance is live. We knew it was coming because Google warned us that the portfolio feature is going away and it did…
Google Hreflang For Mobile First Index: Mobile to Mobile & Desktop to DesktopJohn Mueller confirmed today on Twitter that Google’s advice around hreflang implementing when it comes to when the mobile first index has been rolled out is to configure it as a “mobile-to-mobile & desktop-to-desktop…
Marie Haynes – The Search Community Honors YouThis is part of the say something nice about an SEO/SEM series – feel free to nominate someone over here. Marie Haynes, born in 1973 who joined the industry in 2008, lives with her husband and two young girls in Ottawa, Canada…
Google Garden Logo For Gertrude Jekyll On Her 174th BirthdayToday on the Google home page is a special Google logo, Doodle, for Gertrude Jekyll, a British horticulturist, garden designer, artist, and writer…
Google Serves Orange Juice In Light BulbsOkay, this is weird… Here is a photo I found on Instagram of orange juice being served out of light bulbs. This is from the Google Italy office in Milan, and one of the cafes there. I wouldn’t fee
Other Great Search Forum Threads:

Google Brain Light Fixtures

Here is a photo of a game room in the Google Dublin office showing off a pool table, fancy carpet and very interesting light fixture covers/shades. They look like they are in the form of a brain?
Maybe only those who work with the Google Brain team are allowed to play in this room? Or maybe I am seeing things?
Alessandro De Vietro posted this on Instagram the other day.
This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.

Google Trends Adds News, Shopping, Images & YouTube As Sources

The other day, Google announced that they are adding more sources of data to Google Trends. So now instead of just web search data, Google will pull in data from News, Shopping, Images and YouTube. Google said they are “opening up more data to show what people in the world are looking for, as they’re looking for it.”
So now with your keyword research, you can use Google Trends to find even more valuable data. Google Trends lets you really slice and dice the information by source, location, type and many other ways. I highly recommend marketers take a look at it.

You can learn more about these new additions over here.
Forum discussion at Twitter.